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Covid-19 social distancing and safety

  • Posted on 7th August 202021st June 2022

The UK is feeling Reckless about entertaining at home

The ability to measure the emotions that shoppers and consumers are feeling and being able to react…

  • Posted on 15th July 202029th January 2021

The Grocer – How to make supermarket shopping feel safer and more normal

In June, Lee Harrison, Managing Director at Spark Emotions spoke to The Grocer about how supermarkets can…

  • Posted on 10th July 202010th June 2021

1 in 10 shoppers are not wearing any PPE, or following hygiene procedures when grocery shopping

With Coronavirus dominating the news, I’ve found it hard to sift through the headlines to find out…

  • Posted on 17th June 202029th January 2021

COVID-19: learning from academia – Shopping moods

Learning from academia is a crucial element of our research and in this article, we talk about…

  • Posted on 11th June 202010th June 2021

White Paper download – Help for businesses during Covid-19: Understanding customers

Spark Emotions latest white paper, which aims to help understand how Covid-19 has affected behaviour and how…

  • Posted on 8th June 202029th January 2021

COVID-19: learning from academia – the importance of visual triggers

Currently, there is a disproportionate amount of negative messaging in-store. From social distancing measures, to purchase limits,…

  • Posted on 2nd June 202022nd June 2021

Covid-19: learning from academia – social distancing in shops

Let’s look at how we can most effectively encourage shoppers to keep their distance in-store. What can…

  • Posted on 27th May 202022nd June 2021

Challenges of Covid-19 for retailers, how are supermarkets coping?

Retailers are facing new and uncertain times and have so far done a great job feeding the…

  • Posted on 14th May 202021st June 2022

Understanding the emotional impact COVID-19 is having on supermarket shoppers

We all know how COVID-19 has impacted our own lives, but at Spark Emotions, we wanted to…

  • Posted on 11th May 202022nd June 2021

How shopper behaviour is changing due to Covid-19

Like us all, over the past few weeks we have been reflecting on the impact that Covid-19…

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