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Month: November 2020

2 simple ways to drive more website sales
  • Posted on 30th November 202021st June 2022

2 simple ways to drive more website sales

A common question we are asked by our clients is how do they drive more website sales….

  • Posted on 27th November 202029th January 2021

How not to lose millions when considering a re-brand

It’s common for brands to consider a brand ‘refresh’ every so often. Whether that’s changing a logo,…

how we've adapted our in-store research to truly understand shopper behaviour
  • Posted on 27th November 202022nd June 2021

In-store research in the new ‘temporary’ normal

It’s fair to say that we haven’t done quite as much in-store research as we were expecting…

How coming out of lockdown will affect Christmas shopping behaviour
  • Posted on 26th November 202021st June 2022

How coming out of lockdown will affect Christmas shopping behaviour

With only a month left until Christmas day and the UK still in lockdown, this year’s Christmas…

What is driving people to the High Street after a national lockdown
  • Posted on 24th November 202021st June 2022

What is driving people to the High Street after a national lockdown?

As we edge closer to the end of the second national lockdown in England, we wanted to…

Why do businesses overlook online shoppers aged 50+
  • Posted on 20th November 202021st June 2022

Why do businesses overlook online shoppers aged 50+

Thinking about who an online shopper is, you build the perception of it being someone from a…

How to create a great Christmas advert
  • Posted on 19th November 202029th January 2021

How to create a great Christmas advert

There is no greater visual reminder that Christmas is on the horizon than the return of Christmas…

How electric vehicles will change the service station
  • Posted on 18th November 202029th January 2021

How electric vehicles will change the service station

Prime Minister, Boris Johnson, announced that the UK will ban the sales of new petrol and diesel…

  • Posted on 11th November 202029th January 2021

What is Cognitive Dissonance

First explored by Leon Festinger in the 1950’s, cognitive dissonance refers to the mental conflict we experience when…

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