2 simple ways to drive more website sales

A common question we are asked by our clients is how do they drive more website sales….

How not to lose millions when considering a re-brand

It’s common for brands to consider a brand ‘refresh’ every so often. Whether that’s changing a logo,…

It’s fair to say that we haven’t done quite as much in-store research as we were expecting…

With only a month left until Christmas day and the UK still in lockdown, this year’s Christmas…

As we edge closer to the end of the second national lockdown in England, we wanted to…

Thinking about who an online shopper is, you build the perception of it being someone from a…

There is no greater visual reminder that Christmas is on the horizon than the return of Christmas…

Prime Minister, Boris Johnson, announced that the UK will ban the sales of new petrol and diesel…

First explored by Leon Festinger in the 1950’s, cognitive dissonance refers to the mental conflict we experience when…