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External factors

  • Posted on 22nd February 202323rd February 2023

How is the cost-of-living crisis affecting brands?

The bad news: prices are high. An increase in the cost of goods and inflation rates, has…

Using consumer psychology to reduce energy bills
  • Posted on 13th December 202213th December 2022

How consumer psychology can help people reduce their energy bills

This winter, gas and electricity prices have skyrocketed, going up by 54%, and many UK adults are…

Is the UK planning on combining Christmas and FIFA 2022 World Cup Events?
  • Posted on 10th October 202211th October 2022

Is the UK planning on combining Christmas and FIFA 2022 World Cup Events?

The 2022 FIFA World Cup will be hosted by Qatar, it will be the first World Cup…

Electric vehicle impact on consumer behaviour
  • Posted on 11th August 2022

What impact is the switch to electric vehicles having on consumer behaviour?

As the sale of new Internal Combustion Engine (ICE) vehicles is set to end by 2030 in…

A beginners guide to cryptocurrency and blockchain technologies
  • Posted on 30th June 202230th June 2022

A beginners guide to cryptocurrency and blockchain technologies

This may seem like an odd time to talk about cryptocurrencies and blockchain. It’s been reported that…

2022 is seeing the vegan and plant based trend accelerate
  • Posted on 17th June 202217th June 2022

2022 is seeing the vegan and plant-based trend accelerate

Over the last few years, the plant-based trend has been growing at pace, with an increasing number…

Reseller marketplaces are set to soar in 2022
  • Posted on 4th May 202213th June 2022

The shift to thrift as reseller marketplaces are set to soar in 2022

Today’s generation are massive consumers, but their purchasing decisions are more eco-conscious and sustainable than ever. This…

How brands are preparing in advance of the new HFSS legislation
  • Posted on 28th April 202228th April 2022

How brands are preparing in advance of the new HFSS legislation

After the announcement of the HFSS (High fat, sugar, salt) legislation back in 2020, its finally set…

Sustainability requirements of consumers
  • Posted on 8th April 202219th April 2022

How to support the accelerating sustainability requirements of consumers

The need for sustainability in how we shop, where we shop and what we buy is growing….

Flexible working arrangements have changed consumer behaviour forever
  • Posted on 22nd March 202221st June 2022

Flexible working arrangements have changed consumer behaviour forever

The Covid-19 pandemic brought with it many changes, but none have been as widely embraced and internalized…

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