
How is the cost-of-living crisis affecting brands?
The bad news: prices are high. An increase in the cost of goods and inflation rates, has…
The bad news: prices are high. An increase in the cost of goods and inflation rates, has…
Today’s generation are massive consumers, but their purchasing decisions are more eco-conscious and sustainable than ever. This…
At Spark Emotions, every month we understand how the UK is feeling through our Mood of the…
The Covid-19 pandemic brought with it many changes, but none have been as widely embraced and internalized…
Unlike last February, when the UK was in lockdown, this year UK adults are able to celebrate…
Since 2013, estimated Halloween spending across the UK has risen steadily, averaging at £474 million by 2019….
Beginning at the end of September and continuing into the start of October 2021, it was not…
At Spark Emotions, we wanted to truly understand how people are feeling on a monthly basis and…
September 2020 is going to be very different to previous years. The COVID-19 pandemic has had a…
One of the most succinct ways to gauge someone’s thoughts and feelings is to ask them to…