How to support the accelerating sustainability requirements of consumers
The need for sustainability in how we shop, where we shop and what we buy is growing….
How is the UK feeling about April 2022?
At Spark Emotions, every month we understand how the UK is feeling through our Mood of the…
Spark Emotions becomes an ESOMAR member
Spark Emotions are proud to say that we have recently become a member of ESOMAR. Established 75…
Flexible working arrangements have changed consumer behaviour forever
The Covid-19 pandemic brought with it many changes, but none have been as widely embraced and internalized…
The alcohol industry will see a shift towards NoLo options in 2022
Alcohol-free and low alcohol (NoLo) drinks are becoming more and more popular, especially among the young, sober-conscious…
How is the UK is feeling in March 2022?
Unlike last March, when the UK was in lockdown, this year UK adults are able to celebrate…
How is the UK is feeling in February 2022
Unlike last February, when the UK was in lockdown, this year UK adults are able to celebrate…
Alcohol trends in 2022
As we enter 2022 after a turbulent year, (and an alcohol-fuelled festive period for many!) we wanted…
How to create a great Christmas Advert in 2021?
There is no greater visual reminder that Christmas is on the horizon than the return of Christmas…
Spark Emotions becomes an MRS Company Partner
Earlier this year, Spark Emotions became accredited with the Market Research Society (MRS). By doing so, we…
