Embarrassment: Giving healthcare shoppers confidence to make their own decisions in store
We’ve all been there. Trying to shop when we’re feeling ill. Making that desperate attempt to find…
Healthcare market reseach
The growth of the Vitamins and Immunity category in the wake of the Pandemic
In recent years, we have seen a steady increase of people taking more of an active stance…
Confusion, education, and conversion in the consumer healthcare category
As categories go, healthcare can be a minefield to shop. Not only are we hit with the…
How COVID-19 has evolved the role of the Pharmacist
Medical advice is something that has long been trusted and accepted as gospel, and therefore the Pharmacist…
