A deep understanding of shopper behaviour through research
Utilising over 20 years of experience of in store behavioural science, we get to the truth of shopper behaviour.
Because we observe real shoppers at a shelf, category or even an entire store, it means that we don’t have to rely on shoppers post rationalised descriptions of their behaviour from a survey.
We use cutting edge research methodologies to enable us to analyse exactly ‘what’ shoppers see and do in-store to a high level of detail